BrandFingerprints
BrandFingerprints

BrandFingerprints

Every restaurant chain has a unique fingerprint — a set of factors that determine who its customers are and why they visit.

Dissect the DNA of top chains in this new consumer-based view from Datassential. This is the most thorough and meaningful analysis of each chain, answering the WHY behind the what.



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Presentation ready decks

Presentation ready decks for 16 top LSR chains

Metrics that

drive performance

  • Strengths and weakness
  • Appeal by menu category
  • Food-specific mindshare
  • "True" customer loyalty
  • Meaningful attribute ratings
  • Recommended activity
For more information,
please contact:
Dave Jenkins Custom Research

847-903-5744
dave@datassential.com